Blending technology with fashion interests me. I’ve written about fashion and the IOT, wearable tech, and clothes that are smarter than your fifth grader. Legal concerns aside, it troubles me that design aesthetics often take a back seat to technology function when the two are combined. Creative design should not suffer because technology is involved.
Is it then a sign of the fashion tech times that Karl Lagerfeld’s Spring/Summer 2017 collection for Chanel was staged in the “Chanel Data Centre?” Yes. Yes, it is. The collection opened with two tweed-suited “Coco-bots” and featured patterned textiles reminiscent of holograms, pixels, and interwoven data cables alongside LED light-up clutches and circuit board minaudieres. These pieces blended effortlessly with trademark Chanel tweeds and pearls.
For me, this Chanel collection is affirmation. Blending fashion and technology can be sophisticated and luxurious and covetable. Well played.
PS – Any guesses how many fashionistas will turn into Coco-bots on October 31?